When your brand is booming across multiple platforms and beauty seekers are sliding into your DMs left and right, there’s one thing you quickly realise.
You can’t afford to miss a message.
At EMAX Beauté International, our clients reach out from everywhere; Instagram, Facebook, WhatsApp, TikTok, website live chat, and even through our Meta ads. And they’re not just browsing. They’re ready to book, ask questions, or chat about their skin goals.
But keeping up? That was the tricky part.
We were juggling conversations across too many platforms and our team was constantly switching tabs. Important leads slipped through. Follow-ups got delayed. And it was getting in the way of the one thing we care about most, which is making beauty personal.
So we decided to make a bold move.
Centralised Conversations
We teamed up with respond.io to bring all our messaging channels into one sleek, organised platform. Now every inquiry lands in a single place. Whether it's a WhatsApp message from a returning customer or a Facebook DM from someone new, our consultants see it all in real-time. With full context, history, and client info ready to go.
Even better? Leads are routed directly to the right branch or consultant. So there's no confusion, no waiting, and no awkward “Hi, who is this?” moments.
What Changed for Us
Booking appointments got faster. Follow-ups became automatic. Spam leads? Dramatically reduced. Our team? Way less stressed.
In fact, since rolling out the system, we’ve seen three times more appointments booked. That’s not a typo! Yes, we tripled it. Just by making the experience smoother for both clients and staff.
It’s Still Personal, Just Smarter
Here’s what we love most. respond.io didn’t turn us into robots. It actually helped us become more human.
Our consultants now have more time to focus on real conversations, not just admin work. Messages are still warm and personal. Replies still sound like us. But the backend? Way more efficient.
And when our team is working smoothly, our clients feel it too.
No More Missed Moments
In beauty, timing matters. A message left too long could mean a missed opportunity. But now, with everything flowing through respond.io, we’re always ready when our clients are.
From curious first-timers to loyal regulars, everyone gets the fast, friendly attention they deserve.
This is the future of beauty engagement — and we’re here for it.